In an exclusive interview with Claudia Imhoff and the Business Intelligence Network (www.BeyeNETWORK.com), Marc Altshuller, Executive VP of Worldwide Field Operations for Varicent Software, discussed how his company bridges the gap between performance management and variable-based pay programs, thus enabling large organizations to effectively align sales operations with strategic objectives.
â€œThe vast majority of global sales forces use incentive compensation plans to motivate and encourage salespeople to maximize profits,â€ said Altshuller. â€œVaricentâ€™s Sales Performance Management (SPM) application helps global organizations properly align sales and operational objectives by automating the incentive compensation management process and empowering management with sales modeling, analysis and reporting capabilities. By using Varicent, our clients significantly reduce administrative costs and achieve better results.â€
â€œVaricentâ€™s Sales Performance Management delivers a flexible solution capable of handling the unique needs of each organization,â€ says Claudia Imhoff, President for Intelligent Solutions. â€œTheir product automates the administration and calculation of incentive plans, examines sales performance, evaluates the effectiveness of the incentive plans â€“ and also provides OLAP-based reporting.”
â€œThe Business Intelligence Network Solution Spotlights are intuitive dialogues with innovative solution providers, and these spotlights provide a cutting-edge introduction to the new products and services we know are of interest to the business intelligence community,â€ says Powell, Publisher and Editorial Director of the Business Intelligence Network. â€œThe network publishes five newsletters serving more than 115,000 readers across a wide variety of industries, making us the largest newsletter-based information source for business intelligence, performance management, data warehousing and data quality.â€